With rapid changes in technology, the boundaries of industries are being redefined

Marketing Dec 22, 2020

With rapid changes in technology, the boundaries of industries are being redefined.

a. What industry is the company Google in?

b. Who are Google's main competitors today and where might new competition come from?

Expert Solution

a. The industry in which Google operates is the industry of cloud computing software, internet, and artificial intelligence.

b. The main competitors of Google are Yahoo and the sites of Microsoft Corporation.

Bing is the current competitor of Google and maybe the future one also. It is the site of Microsoft Corporation. There is no new competitor of Google currently.

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