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Consumer attitudes are made up of cognitive information, affective information and information concerning a consumer's behavior and future intentions
Consumer attitudes are made up of cognitive information, affective information and information concerning a consumer's behavior and future intentions. How do these relate to belief, intentions and feelings?
Expert Solution
Beliefs are one what considers to be true, so beliefs are cognitive information. Intentions are plans that one has for the future, so these are intentional information. Feelings are emotional states, so these are affective information. Different types of information in the brain reflect the basic elements of beliefs, intentions and feelings.
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