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Homework answers / question archive / Question 16 Not yet answered Marked out of 1

Question 16 Not yet answered Marked out of 1

Accounting

Question 16 Not yet answered Marked out of 1.00 p Flag question Which of the following is NOT a recognized basis for segmenting markets? a. Demographic b. Competitive position C. Psychographic d. Socio-economic Question 17 Not yet answered Marked out of 1.00 p Flag question Buying process where the buyer is not clear what type or brand of the product can offer the best satisfaction. a. Purchase Decision b. Need Recognition C. Information Search d. Evaluation of alternative

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The correct answer is b) Competitive position

EXPLANATION

Competitive position is not a recognized basis for segmenting markets

17) The correct answer is b) Need recognition

EXPLANATION

The process of Need recognition , where the buyer is not clear what type or brand of the product can offer the best

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