I recently came across an advertisement for feminine hygiene products

I recently came across an advertisement for feminine hygiene products. This ad talks about the stereotype, "like a girl." They asked different age and gender groups what they thought of when asked to do something "like a girl." These people completed these tasks by making fun of females for the most part. Then they gathered a group of younger girls and asked them to achieve the same functions. These little girls did not have the same view of the phrase. For them, doing something "like a girl" was the same as anyone else doing it. This advertisement used this stereotypical phrase to shine a light on how society tends to put women down. They took an opportunity to remind people that "like a girl" should not be used as an insult. They used this stereotype in the most positive format to encourage women to use their products by reminding women of their worth.