This essay discusses the different tactics of influencing and persuading the behavior of a human being in the business sector. This essay also discusses the importance of influence about a practical example of real life situation. This essay evaluates the necessity of influence to change the behaviors and beliefs of every individual human being of a business situation. This essay also discusses the positive as well as a negative influence on persuasion and influence upon the activity of human being of a business situation. Several ways and techniques of business communication have also been discussed in this essay (Guffey and Loewy,2012).

For a situation of business, effective communication, as well as influence and persuasion, are very important for every human being of the business organization. Persuasion can be similar with the term of influence. The process of persuasion can be able to influence a human being of the organization. Persuasion aims to change the belief, intention, motivation and attitudes as well as behaviors of a human being. Persuasion can mostly used in some political situations. Persuasion is also can be considered as the useful resource or tool to change the behavior of attitudes of a person (Bhatia and Bremner,2012).

On the other hand, Robert Cialdini, the professor of psychology has provided six principles of influence. Robert Cialdini in his books on psychology has discussed six principles of influence as the effective techniques of changing the behaviors or attitudes of a human being. Six principles of influence are involved within the effective tactics; those are reciprocation, commitment or consistency, social proof, authority, liking, scarcity. Influence is very effective to attract the person towards a set goal. A person can be able to attract individual or group of people towards a set goal of an organization with the help of influencing the members of the group (Hooker, 2012).

Attitudes and behaviors are two essential elements of a human being. Every individual have different attitudes and behaviors because they have the different structure of mind. Every human being has separate rules as well as the ideology and belief or value while acquiring effective experience of life. However, attitude and behavior of an individual can also be changed with the help of motivation and influence as well as persuasion. The attitude of a human being can be changed with the help of powerful techniques of motivation within the particular organization of business. Therefore, powerful motivation and influence can also be very effective for every human being of the organization (Moreno and Sznajder,2013).

Persuasion can also be considered as the heartbeat of the economy. Persuasion has become one of the most critical aspects within the today's world. Every human being is included within the aspect of gaining influence or persuading the way of other's thinking in many ways within a business organization. Persuasion and influence can be done with the help of effective communication among the people of the organization (Smith, 2013).

In my workplace, I have been motivated towards the goal of the business organization. At the workplace, in the starting of the work, I was very casual towards the job requirements. I was not serious about the proper delivery of my task within speculated time. I set up a smart objective also to complete my job properly, but I was unable to finish the whole job. Apart from this, I was also unable to maintain effective communication with the co-workers.

However, my team leader influenced and persuaded me to take certain responsive attitudes towards the requirements of the job. Senior managers have taken responsive attitudes towards achieving the influence nature and persuasion within my condition. The managers of the organization have used the fair and moral tool. The managers have provided commitment towards the helpless situation. They have used an effective SMART objective in handling the situation. The managers have taken some clarified manners for taking effective interest within the group of individual. However, the managers have provided effective communication towards the process of handling the situation also. With the effective technique of influence, the managers and team leaders have taken the social proof of communication towards the individual of the organization. On the other hand, the managers also have taken the attitude of emotional intelligence as well as listening skills towards the individual people. Managers have provided effective commitment towards the situation within the organization (Locker and Kienzler, 2012).

This essay discusses the role of motivation as well as influence and persuasion within a situation of business organization. Positive and negative persuasion is very effective as well as important for the individual in business.